Below is an announcement from Alan Halsall, Owner and Chairman of Silver Cross all about our really exciting September launches!

“This is a really exciting time for Silver Cross! We have a range of amazing new launches and initiatives throughout September starting with our brand new website – www.silvercross.co.uk – which will go-live on 1st September. The site will contain all the best bits of our existing website, it will also provide additional information around the history and heritage of the brand as well as dedicated pages that illustrate the detail and design that goes into producing the best nursery products since 1877. We have also added product demonstrations as well as imagery of the range and the accessories that come exclusively when you buy from the Silver Cross website.

Other key launches include the much awaited release of the Silver Cross Surf online and the larger basket, both of which will be available from day one. We are also releasing our brand new book, ‘Silver Cross: The Story of a Great British Brand’ which tells the story of the company from its inception by William Wilson on Silver Cross Street to the modern day company based in Skipton, Leeds. We have really enjoyed putting the book together and hope that families will enjoying learning more about us.

Lastly, we will be offering promotions across the full range, and, to accompany the launch, hosting a special month-long competition: ‘the Dazzle a Day’ will offer families the chance to win one of our lightweight Dazzle pushchairs throughout the month by answering a series of questions. The competition will run across the website, Facebook profile, Twitter and our blog, so people should keep checking each of them for a chance to win.

All this along with Silver Cross Days Out and our regular activity makes this a hugely busy but exciting month for Silver Cross! We hope the community will see this as another step towards providing the best nursery brand in the UK.”